My Central Mass Home Selling System


My Central Mass home selling system was developed to provide my clients with a consistent and proven method to prepare their homes for sale, price their homes appropriately and get the word out to as many prospective buyers as possible.  The benefits of this home selling system are a quicker sale at the highest possible price for you.I have included 12 best kept tips for selling your Central Mass home for highest price right here. 


1. Price

The most important step in selling your Centra Mass home is pricing it correctly from the onset.  Its a well known fact that overpriced homes take longer to sell and usually sell for a lower price.  Since the majority of your showings will occur in the first 30 days on the market it is CRUCIAL that your initial list price matches buyer expectations.  Read more about that here. I am trained to use advanced market analysis software to build a comprehensive report that will accurately determine the optimal list price for your home, based on market data and also condition and location of your home. Request a free detailed market analysis of your home, and I would be happy to do this at no obligation.


2. Condition

In order to get top dollar for your home you have to make your home look its best.  I can help you identify and prioritize repairs and improvements that will provide the best return on your investment.  Before your Central Mass home goes on the market, I offer home staging to make every room in your home look its best. Learn more tips on home staging here .



3. Market

My Home Selling System was developed to provide a consistent and proven manner to get my listings in front of as many potential buyers as possible. The reach you will receive is so extensive because at ERA KEY , we invest heavily in web, social networking, email, direct mail and print campaigns that feature our listings in all the places where buyers are looking. When you hire me to sell your home, I will identify your ideal buyer and then develop and implement a tailored home marketing program designed to reach them.


4. Negotiate

Successfully negotiating a real estate contract is more than a matter of luck or natural talent.  When you receive an offer having an agent with a proven track record of bringing buyers and sellers together can make a huge impact on your final sales price.  I am a trained, skilled negotiator who can help you get to the highest price a potential buyer is willing to pay, as well as the best terms, shortest contingencies, fewest repairs and lowest closing costs.  Rather than approaching negotiations from an adversarial winner-take-all perspective, I prefer to focus on your top priorities and strive to keep emotions from over running the process.


5. Closing on Your Central Mass Home

While your Central Mass home is on the market, I will provide you with consistent communication that show your top prospects, summary of feedback from your showings, a review of completed and planned marketing activities and any recommended adjustments to course.  In order to keep tabs on your competition we setup a neighborhood alert system that will notify you and your agent as similar homes in your neighborhood come on the market, go under contract or sell. Once your Central Mass home goes under contract I use a sophisticated online transaction management system to make sure the buyers, and their agent, follow through with their contractual obligations in a timely manner.


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